Member's Choice Credit Union from Video For Business on Vimeo. For over 70 years, Member's Choice Credit Union has been turning entrepreneurial dreams into realities. This rich history and dedication to the client first has created some incredible business, such as Katy Plantation Shutters. Federally insured by the National Credit Union Association, Member's Choice strives to meet the expectations of every person who walks through their doors. Video for Business created a client testimonial video that demonstrates their values and principles in action. In this live, on-location video, we see Katy Plantation Shutters employees hard at work. In addition, Melanie, co-work of Katy Plantation Shutters, explains why she chose Member's Choice for her small business loan. This compelling testimonial explains why Member's Choice Credit Union treats all of their clients with value and shares their dreams. Live, on-location client testimonial videos include a professionally lit and recorded interview session with a featured client and accompanying footage of the product, service, or featured business to help showcase the company's success. Video testimonials are more credible and powerful than written ones â€“ especially on your website. Viewers get to see and hear just how happy customers are. Â At the end of the video, a call-to-action illustrates how viewers can contact the business with their interest. If you're looking to improve your search engine optimization on your website and content, video is one of the best ways to do so. Search engines prefer well-placed videos on websites over sites that have endless amounts of copy that ends up putting most visitors to sleep. Furthermore, videos allow you to use longer keyword phrases and to tag people to expand your reach. If people spend more time watching your videos, there is a good chance that your search engine ranking will go up! Watch the video to see how Member's Choice Credit Union can help get your business idea off the ground! Interested in a client testimonial video or other video production services for your business? Learn more about video marketing in our blog, updated with new topics every week! The post Case Study: Member's Choice Credit Union Client Testimonial Video appeared first on Video For Business.